Nestled along the shores of Lake Michigan’s Grand Traverse Bay, Traverse City is one of the Midwest’s most charming getaway destinations. Known for its wineries, beaches, and the world-famous National Cherry Festival, Traverse City offers something for every type of traveler, from foodies and wine lovers to outdoor adventurers and families.

If you’re planning a trip, here are the best things to do in Traverse City, Michigan.

Things to Do in Traverse City

1. Relax at the Beaches on Grand Traverse Bay

Traverse City is blessed with miles of sandy shoreline. Some of the most popular beaches include:

• Clinch Park Beach (family-friendly and close to downtown).

• Bryant Park (great for picnics).

• West End Beach (perfect for swimming and sunsets).

2. Visit Sleeping Bear Dunes National Lakeshore

A short drive from Traverse City, Sleeping Bear Dunes offers breathtaking views of Lake Michigan, massive sand dunes, and hiking trails. The Pierce Stocking Scenic Drive is a must-do for panoramic vistas.

3. Enjoy Wine Tasting on the Old Mission and Leelanau Peninsulas

Traverse City is Michigan’s wine country. Explore the vineyards on:

• Old Mission Peninsula – known for Rieslings and stunning bay views.

• Leelanau Peninsula – with charming wineries and small towns.

4. Stroll Through Downtown Traverse City

Downtown Traverse City is full of boutiques, cafes, restaurants, and bookstores. Don’t miss Front Street, where you can shop local products, grab a craft coffee, or enjoy farm-to-table dining.

5. Tour the Village at Grand Traverse Commons

Once a historic hospital, this site is now a unique hub with shops, galleries, breweries, and restaurants inside beautiful, renovated Victorian-era buildings. Walking tours showcase its history and architecture.

6. Go Cherry Picking or Attend the National Cherry Festival

 

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Traverse City is known as the Cherry Capital of the World. In July, the National Cherry Festival brings parades, concerts, and cherry-themed treats. During summer, you can also visit local orchards for cherry picking.

7. Enjoy Water Activities

From kayaking and paddleboarding on the bay to boating excursions, Traverse City is perfect for water lovers. You can rent equipment downtown or join guided tours.

8. Explore Local Breweries and Distilleries

In addition to wineries, the City is famous for its craft beer and spirits scene. Check out local breweries like Right Brain Brewery or distilleries producing cherry-infused whiskeys and vodkas.

9. Catch a Show at the City Opera House

Located downtown, the City Opera House hosts concerts, theater, and cultural events throughout the year in a beautifully restored historic venue.

10. Visit Nearby Small Towns and Scenic Drives

Take a drive along M-22, one of America’s most scenic routes, which winds through small lakeside towns, orchards, and overlooks with jaw-dropping views of Lake Michigan.

Frequently Asked Questions About Things to Do in Traverse City

1. What is the City best known for?

The City is best known as the Cherry Capital of the World, as well as for its wineries, craft breweries, beautiful beaches, and proximity to Sleeping Bear Dunes National Lakeshore.

2. Is the City worth visiting?

Yes! Traverse City is one of Michigan’s top destinations, offering a mix of outdoor adventures, wine tasting, festivals, and small-town charm.

3. What are the best free things to do in the City?

• Walk along Clinch Park Beach or Bryant Park.

• Hike or bike the TART Trail.

• Explore Sleeping Bear Dunes National Lakeshore (entry fee per car, but hiking trails are free once inside).

• Stroll through Downtown Traverse City and browse shops.

4. When is the best time to visit the City?

• Summer (June–August): Best for beaches, cherries, and water activities.

• Fall (September–October): Stunning autumn colors and wine tours.

• Winter (December–February): Snow sports and cozy getaways.

• Spring (April–May): Fewer crowds, blooming orchards, and mild weather.

5. What food is the City famous for?

Traverse City is famous for cherry-based treats (like cherry pies, jams, and wines) as well as fresh Lake Michigan fish, craft beer, and farm-to-table dining.

Final Thoughts

It is the perfect blend of relaxation, adventure, and small-town charm. Whether you’re sipping wine on a vineyard, climbing sand dunes, or enjoying a sunset on the bay, this Northern Michigan gem offers experiences you’ll never forget.